A NEW CONVERSATION WITH ALBERTA FARMERS
You know where time gets lost, where costs keep adding up and where technology creates more work than it should.
We’re speaking directly with Alberta farmers to understand those gaps—and explore practical ways that better technology knowledge, specialized expertise and support could create real value.
Takes about 60 seconds • No sales pitch • No obligation
THE PROBLEM ISN’T ALWAYS A LACK OF TECHNOLOGY
You May Already Have the Tools. The Frustration Is Often Between Them.
Farms now work with equipment, software, cameras, connectivity, monitoring systems and multiple service providers.
Each may solve one problem.
But when they do not work together—or the right support is difficult to reach—the farmer is left carrying the complexity.
Too Many Moving Parts
Different equipment, software and providers can leave you coordinating everyone when something goes wrong.
Technology That Doesn’t Connect
Different systems can create repeated work, fragmented information and unnecessary frustration.
Hard-to-Find Expertise
A specialized problem can take too long to reach someone who actually understands it.
Cost Without Clear Value
Hardware, subscriptions and service costs add up quickly when the return is difficult to see.
The goal should not be more technology.
It should be less friction, better decisions and more value from what your farm already has.
FarmDesk.ca is being explored as a simple way to connect Alberta farmers with the knowledge, specialists and practical support needed to solve technology-related problems.
- Not around one manufacturer.
- Not around one piece of software.
- And not around a business model decided before speaking with farmers.
Start with the farm problem. Then find the right knowledge, people and approach around it.
FarmDesk is not finished—and that is intentional.
We want farmer experience to help determine what is useful, what is missing and what should be built differently.
YOU BRING ONE SIDE. WE BRING ANOTHER.
You Know Your Farm. We Know How to Find and Connect Technology Expertise.
You understand your operation better than anyone outside it.
Our value is different.
Warren’s experience in rural technology, combined with the specialist network and technology infrastructure built through IT Specialists, gives us the ability to look across products, providers and technical disciplines rather than approaching every problem with one predetermined answer.
Sometimes the best answer may be improving what you already have.
Your Knowledge
What happens on the farm, what has already been tried and what a better result would look like.
Our Perspective
Technology research, specialized expertise and experience looking at problems across different systems and providers.
The Opportunity
Put both perspectives together and see whether there is a practical idea worth pursuing.
And sometimes the conversation may uncover an approach neither side had considered before.
START WITH ONE THING
What Would You Like to Improve, Understand or Explore?
It could be something costing money, wasting time, creating risk, frustrating your team—or simply an idea you have been wondering about.
You do not need to know the solution.
Tell us what you are seeing.
BUILT WITH FARMERS, NOT JUST FOR FARMERS
Your experience can help us identify where support is missing, where technology is creating unnecessary cost and where a different approach could create value.
In return, our experience and network may help uncover better options for your operation.
Exploring better ways to connect Alberta farms with practical technology knowledge, expertise and support.
An initiative being developed by Warren Pickard and IT Specialists Inc.